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Case Studies | TxtCentre |
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TxtCentre | Telecom New Zealand | Air New Zealand | Harcourts
TxtCentre
TxtCentre offers their clients a powerful new way to promote brand awareness, increase sales and run promotions through text messaging competitions.
To manage TXT promotions and competitions, TxtCentre selected the powerful Bulletin Wireless product: Bulletin Connect.
How does TxtCentre work?
Consumers text a code to a number for a chance to win a prize. TxtCentre or their client select a keyword or code such as "win" that consumers can text to a promotional number.
TxtCentre and/or their clients promote the keyword and mobile number on packaging, posters and advertising material.
Next, the response shows the genius of TXT competitions: Response rates outstrip other types of campaigns because people can respond anywhere, anytime, because their mobile phones are always on hand. Instant - and simple!
And here's where Bulletin Connect makes it all come together: Bulletin Connect captures all incoming messages. Every entry. Every legitimate winner.
Bulletin Connect acts as a tracking tool to qualify claimants of winning messages and avoid the forwarding of winning messages. The whole process is automatic. Response is instant and there are no fulfillment costs or additional work.
It's a marketing utopia - preferred customers are always reachable and ready to react immediately to the latest promotion.
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